In nearly 20 years of helping people get into their dream schools, I’ve made a point of working with clients to create essays that are both engaging and substantive. This balance is the key to a great essay for graduate or professional school. But, somewhere...

After nearly 20 years of reading, assessing, revising, and consulting on personal statements, I have seen every variety of mistake an applicant can make. More importantly for you, though, is that I am pretty good at identifying the upstream source of the problem and providing...

We’re deep into April, and as medical school applicants begin thinking about their personal statements in earnest, we at Gurufi are putting the final touches on our medical school application video series. Every year, we help scores of applicants earn admission into top medical schools...